Tailored psychological support for your population
Offer accessible, acceptable and inclusive support to the people you serve
More effective and inclusive
Cultural adaptation
Culture shapes individual beliefs about mental health, help-seeking behaviors, and coping strategies. We direct attention towards understanding how culture influences experiences of mental health and how we can incorporate this knowledge into our low-intensity programs.
Adapting programs to the unique needs of your population
We use models of health behavior change to support people who are accommodating life changes. For psychological approaches to be effective, they must account for people who may have various physical health conditions.
Cost-effective and drives outcomes
People with depression are nearly 30% less healthy on average than those without it and use healthcare services more than other commercially insured Americans. This results in more than two times higher overall healthcare spending ($10,673 compared to $4,283). These findings come from the Blue Cross Blue Shield Health index which is built on claims data from 41 million commercially insured Americans.
Only 11% of people are solely diagnosed with depression. 7% have a diagnosis comorbid with another condition, whilst the vast majority experience multi-morbidity, with 82% having two or more additional health conditions.
Case studies
Partnering with the Carbone Cancer Center in Wisconsin to support cancer patients with the psychological stresses of treatment
The product
The Iona Mind platform was used to develop a low-intensity cognitive behavioural therapy program specifically designed to support patients undergoing, or who have been treated, for head and neck cancer. The program is fully digital and accessible on patient’s mobile phones, it uses AI-support to personalize the experience and is available 24/7.
The need
All the changes imposed by HNC and oncological treatments, and the need to adapt to the “new normal,” often cause distress, anxiety, and depression. Some researchers report HNC as the most psychologically distressing and traumatic of all cancers and the prevalence of depression among HNC survivors can be as high as 48%.
The population
Head and neck cancers (HNC) are the 7th most common cancer worldwide. HNC usually require multimodality treatments, and frequently affect critical functions such as breathing, speaking, swallowing, and eating.
Explore the Iona Mind Platform
Supporting veterans’ mental health with the Office for Veterans’ Affairs
The population
Ex-servicewomen face significant barriers in accessing mental health services, resulting in them being underserved compared to civilians and male veterans. Only around 1,500 ex-servicewomen use UK statutory mental health services annually, about half of the expected number, indicating existing services were not well-suited to their needs.
The product
The app was created using the Iona Mind Platform in combination with the Development Program and was built to fit into NHS England's mental health model, providing scalable, low-intensity interventions with immediate digital access and user triage.
The need
Research suggested that tailoring interventions for veterans could enhance their acceptability, but these studies mainly focused on male. The proposed solution was a personalized, AI-supported digital app to deliver low-intensity CBT which addressed barriers and respected ex-servicewomen's preferences for self-management and confidentiality.
The customization process
Iona Mind Development Program
Customized behavioral health products for your population in just 12 weeks with full implementation support
The Iona Mind Development Program is a structured program of collaboration between Iona Mind and the sponsoring organization to build behavioral health products that meet the needs of its members*.
The Iona Mind clinical development team has significant expertise in intervention development, currently leading a range of programs and conducting wider research into a range of areas including carers of people with dementia, end-stage renal failure, parents of children being treated for cancer and the Muslim community.
*The Iona Mind platform is a technology used to build a variety of customized products. These products are in various stages of development and subject to different regulatory enforcement.